Hijacking Valentines Day to Love the World

Despite the fact that it’s February 12, and Valentine’s day is in 2 days, I really wanted to share this amazing project that the wonderfully awesome Craftivist Collective is doing this year! So, if you have some extra time this weekend, whip up a batch of cards and participate. Alternatively, all this to your calendar for next year or take some tips on how to do your own rad craftivist acts!

Many people will receive an unexpected Valentine this year, courtesy of crafty activist group Craftivist Collective, who aim to hijack Valentine’s Day. For the third year running, the collective will be hiding alternative Valentine’s letters and gifts in public across the UK including London, waiting to be found by unsuspecting members of the public and provoking them to think about the effects climate change is having on our global neighbours on this special day.

Cult jewelry brand Tatty Devine have donated a design to Craftivist Collective, which the group have crafted into keyrings. Each hidden letter will contain a keyring featuring the design.

Comedian Josie Long is also involved in the project, starring in a video which shows you how to make your own keyring and Valentine letter. “It’s so much fun, it’s so easy, and anyone can do it!” says Josie.

The hidden letter isn’t your usual bland message of love – the Craftivist Collective aim to raise awareness of people around the world affected by climate change despite having contributed the least to the problem. The letter reads:



To my Valentine,

Every year February 14th comes around and provides us with a beautiful opportunity to show someone we care about them: most of the time we direct that love at just one person. This year I want to encourage you not to limit that extraordinary capacity we have to just one person, but to love the world. Join us in hijacking Valentine’s Day and show that the world is your valentine.

I don’t want your box of chocolates, card or flowers. Actions speak louder than those. In return for my love letter and gift to you please show your love by taking action:

In the name of love, brighten up someone’s day and remind them of our global community and inspire them to get stirred up to think about how the poorest people in the world are being affected by climate change, despite having contributed the least to the problem.


You can find the Tatty Devine keyring template, a how-to on making your own keyring, and an alternative Valentines letter template on the Craftivist Collective’s website at www.craftivist-collective.com.

So keep your eyes peeled this February 14th, and you might find love where you least expect it.

Repost From Etsy.com. (Valentine’s Day Edition)

In case you have nothing to do today but make Valentine’s Day cards, then have I got a job for you! 

This a last-minute call to action to help Etsy.com reach 18,000 Valentine’s Day cards. The deadline is February 2nd, but that doesn’t mean you don’t have today and tomorrow. And what better to start your weekend than by making some lovely cards for lovely people in need? 

They are accepting cards to be delivered along with Valentine’s Day meals delivered to homebound elderly New Yorkers. How great is that, to spread a little extra love around?! 

There are more details here, as I’ve cut out some of them that don’t pertain to last minute making.

The instructions, from Etsy.com’s blog:

There is too much love on Etsy for us to keep it to ourselves. So this year, we decided to share the love with a project we’re calling Special Delivery. This Valentine’s Day, we’re teaming up with Citymeals-on-Wheels to bring nutritious meals, handmade greeting cards and companionship to thousands of homebound elderly New Yorkers.

“Gee, that’s nice, but how do I get involved?”

Easy! We need your help to supply the cards. Citymeals-on-Wheels serves over 18,000 people, so we need as many as we can get. There are two ways to do this. The first is (you guessed it) to make your own card or send in a vintage card from your shop and fill it out with a nice message. Please craft as many valentines as you would like and send them to us. Before you send them, you can also post photos of your cards in our brand new Special Delivery flickr group.

“Ok, then what happens?”

Special Delivery! We will collect all the cards and bring them to Citymeals-on-Wheels, where each will be delivered along with a meal on Valentine’s Day. Several of the Etsy admin will be volunteering that day. We’ll be tromping around the city with hot meals and friendly conversation to brighten the day of local seniors.

“Is that all?”

No! Each Etsy member who sends a card (or cards) will be featured on a Special Delivery page that will be linked from a banner on the Etsy home page. When you send your cards, please include a separate note with your username and user ID number. It’s a win-win situation for everyone.

“Is there anything else?”

Yes! Here is a badge that you can download and put in your item listings or on blogs. This is a great way to help spread the word and help us reach our goal of 18,000 valentines. Here’s the embed code:

<a href=”http://www.etsy.com/storque/article/3268/”><img src=”http://www.etsy.com/storque/media/bunker/2009/01/SDBanner125x125.jpg”></a>

You can also help by donating to Citymeals-on-Wheels, or by volunteering or donating to your local organization.

Now stop asking questions, read the FAQ’s and get crafting! February 2 is closer than you think. Oh, and thank you very much for helping to spread the love. 

FAQ

1. How do I participate in Special Delivery?

Two ways. Either make or purchase a handmade Valentine’s Day greeting card (or several). Please mail them to:

Etsy
Attn: Adam Brown
325 Gold St.  Floor 6
Brooklyn, NY 11201

If you make the card(s), please be sure to include a note with your Etsy user name and ID number. If youbuy the cards, please ask the seller to include a note with your Etsy user name and ID number when they mail the package to the above address.

*To find your user ID number, go to your shop home page. The number is at the end of the web address. It will look like this: etsy.com/shop.php?user_id=123456. So, in this example it’s 123456.

2. When do the cards have to arrive at Etsy?

The deadline is Monday, February 2, 2009. This is important!

3. Are there any rules about what the cards should look like?

Yes. Please follow these guidelines, otherwise we can’t use your card(s):

  • No glitter! This creates food safety issues.
  • Please make your cards cheerful by using bright colors. You can decorate cards using paint, crayons, markers, pastels, collage or anything else you can think of.
  • Please avoid dark backgrounds and religious symbols.
  • Please write clearly and in large print, and avoid using the abbreviation “V-day”. Please say, “Valentine’s Day”.
  • You should not give out your address or suggest that the recipients write back to you. Initiating an ongoing correspondence is not appropriate.
  • Please make sure that the cards are appropriate for the intended audience. That is to say, pretend it’s for your elderly grandma, not your snarky, angst-ridden teenage brother.

4. How many cards should I send?

As many as you want!

5. Is this open only to Etsy sellers?

Nope. This is open to anyone who wants to help brighten someone’s day. You do have to be an Etsy member to be included on the Special Delivery page, though.

6. Can I send vintage cards?

Sure! The more, the merrier.

Vintage Valentine from Flickr.